The authors, Steve Gruenert and Todd Whitaker, were writing about creating an uplifting school culture for students and teachers. Along the way, they raised a question about what it would look like if instead of anticipating the weekend (TGIF and the like), we flipped it, and instead looked forward to Monday.
After spending some time reflecting on the idea, Gaillard says he had a “genius moment.” He began to wonder how he might make that happen at the school he was working for at the time and how he could lead the movement.
“I was trying to get teachers involved in PLNs (professional learning networks) and using social media, and I thought about creating a hashtag and using it as a way to highlight the best practices of our teachers to uplift them and, by example, encourage kids to be responsible digital citizens,” Gaillard explains.
It didn’t take long for the hashtag to spread beyond John F. Kennedy High School in Winston-Salem, where Gaillard worked. Others began using it to spread positivity among the education community.
“It snowballed, in a good way,” he said. “Folks are hungry for a way to be positive, to get involved in a PLN. It’s taking those 140 characters and using them to trend positive and to uphold a friend or colleague in the profession.”
Today, the movement extends beyond Twitter and Gaillard's Twitter chat for educators, #EdBeat. People are Periscoping their #CelebrateMonday moments. They’re trying the concept in Voxer groups. They’re sharing the idea with students during homeroom. They’re bringing the practice to morning staff meetings. They’re sending uplifting handwritten notes. And people from around the world (England, New Zealand, Australia and the U.S.) are tagging Gaillard and other educators in their #CelebrateMonday posts.
The ripple effect is real. On any given Sunday, the hashtag is trending and it trends on and off on Monday and into Tuesday.
Gaillard is often on the receiving end of tweets and emails from people in his PLN who tell him they can't wait for Monday. They even nudge him late in the week seeking a reminder to celebrate on the upcoming Monday.
“If a teacher or principal is ignited or inspired by that, and it trickles down to our kids, so be it. There's nothing wrong with being positive and being unabashed about it,” he says.
Gaillard’s dream is to reach a million tweets “to see it take off and to see it become a norm.”
This is an updated version of a post that published on Jan. 11, 2016.
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